The quick-controls screen, shown on both square and round watch faces: connection status, vehicle status, and one-tap access to lock, horn, headlights, and engine stop.
Jeep already had a watch app. The pitch proved voice could replace the buttons.
Jeep's existing Uconnect watch app already handles the basics, lock, unlock, remote start, vehicle stats. The brief was open: show us something better. We ran a feature comparison against what already shipped, then bet on the one thing no competitor had tried on a watch face, voice.
Jeep's Uconnect app already puts a version of this on people's wrists, remote lock, remote start, vehicle stats. It's real, shipped, and draws real complaints, slow performance, core functions locked behind subscriptions.
Jeep's ask wasn't a spec, it was an open question: can you do better. The real problem was proving "better" convincingly enough, in a single pitch, against a live competitor that happened to be the client's own product, without a physical vehicle in the room.
Nothing here was weighed as a tradeoff until the prototype and the presentation itself. The work up front was comparative, and hypothesis-driven.
The quick-controls screen, shown on both square and round watch faces: connection status, vehicle status, and one-tap access to lock, horn, headlights, and engine stop.
The digital twin proved the concept without a live vehicle in the room, and Jeep saying yes on that basis is the real validation. What's still open is public launch, and that's a timing question sitting with Jeep, not a gap in what was delivered. If it ships, the next problem is battery and connectivity holding up under daily use.